Sales & Marketing

Above the Line (ATL)

G Vincenti & Sons is a leading advertiser in Lebanon for most of it brands with unmatched media buying deals due to a long and credible relationships with media and media representatives.

Advertising

Being one of the leading advertisers in Lebanon, G Vincenti & Sons works with some of the largest & most professional Ad agencies & digital companies.

Below are some of the most prominent of these agencies:
  • joefish
  • marketing communication and advertising
  • barcelona digital
  • rizk group
  • born interactive

Below the Line (BTL)

G Vincenti & Sons strongly believes in below the line as being an essential & primary marketing tool for its brands with mainly : displays & visibility actions plans as well as promotional activities through consumers promotions, activations & events/concerts organized internally to successfully market its brands

DISPLAYS & VISIBILITY

The most important tool for G Vincenti & Sons to build brands as it reflects & projects the leadership and premiumness of these brands to the consumers. We develop locally stands & other visibility tools in close collaboration with all brands suppliers and brand teams.

PROMOTIONS

In a competitive environment, consumer promotions can be of strong volume driver and boost as long as they are created and produced respecting the brands’ guidelines and image as we have for so many years distinctly done, since most promotional packs are locally designed and produced.

EVENTS

we strongly believe in direct contact with our consumers through localized and internally created activations such as tastings, stands in fairs and own created events in addition to organized concerts or products launchings.
Sales & Marketing